Case Study: Talent Infrastructure Overhaul at Xfly / Nordic Aviation Group

The Challenge: Faced ambitious hiring targets across multiple countries, with no central Applicant Tracking System, employer branding strategy, or standardized recruitment framework in place, the group needed scalable talent infrastructure, and visibility in an aggressively competitive aviation market.


Pullivara’s Solution: Uwanma laid the foundation for Pullivara’s modern talent advisory model by:

  • Establishing and leading the Talent Management Unit from scratch.
  • Implementing the Group’s first ATS (TeamTailor) to streamline hiring.
  • Redesigning recruitment strategy to align with international best practices.
  • Launching the company’s first Employer Branding Initiative, in collaboration with in-house marketing and communications teams.
  • Designing a structured internship program aligned with local law, market needs, and global standards.

Outcome & Impact:

  • Fully operational Talent function aligned with modern HR practices.
  • Measurable employer brand presence (LinkedIn & offline).
  • Transparent, structured internship program with defined outcomes.
  • Streamlined, data-driven hiring with system-wide ATS adoption.

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Working with Uwanma was a profoundly amazing experience. She transformed my resume from a cluttered, confusing document into a sharp, compelling narrative that clearly captured who I am, the depth of my experience, and the value I bring to the table. Her mastery of storytelling and strategy in professional branding is truly exceptional. She also reviewed and updated my LinkedIn profile, aligning everything seamlessly. The level of professionalism and insight she brought to the process was simply unmatched.  Though I worked with her before she officially launched Pullivara, it’s clear that her passion and precision are the driving forces behind the brand. I would recommend her in a heartbeat to anyone, anywhere.

C. Anowor

Chief Operations Director

From the very first conversation, Uwanma created a safe space where I felt heard, respected, and genuinely understood. She didn’t just update my CV and LinkedIn profile, she helped me articulate my career journey in a way that was authentic and strategically aligned with where I’m headed. The level of care, attention to detail, and emotional intelligence brought to the process was extraordinary. Uwanma helped me rediscover my voice and value. Her patience, empathy, and insight made me feel seen, supported, and empowered. It felt less like working with a consultant and more like having a trusted friend guide me through a pivotal career moment. I cannot recommend Uwanma enough, not just as a brilliant career and brand strategist, but as a truly rare kind of professional who leads with both heart and excellence.

A. Akinnibosun

International Affairs Director

Working with Uwanma was a profoundly amazing experience. She transformed my resume from a cluttered, confusing document into a sharp, compelling narrative that clearly captured who I am, the depth of my experience, and the value I bring to the table. Her mastery of storytelling and strategy in professional branding is truly exceptional. She also reviewed and updated my LinkedIn profile, aligning everything seamlessly. The level of professionalism and insight she brought to the process was simply unmatched.  Though I worked with her before she officially launched Pullivara, it’s clear that her passion and precision are the driving forces behind the brand. I would recommend her in a heartbeat to anyone, anywhere.

C. Anowor

Chief Operations Director

From the very first conversation, Uwanma created a safe space where I felt heard, respected, and genuinely understood. She didn’t just update my CV and LinkedIn profile, she helped me articulate my career journey in a way that was authentic and strategically aligned with where I’m headed. The level of care, attention to detail, and emotional intelligence brought to the process was extraordinary. Uwanma helped me rediscover my voice and value. Her patience, empathy, and insight made me feel seen, supported, and empowered. It felt less like working with a consultant and more like having a trusted friend guide me through a pivotal career moment. I cannot recommend Uwanma enough, not just as a brilliant career and brand strategist, but as a truly rare kind of professional who leads with both heart and excellence.

A. Akinnibosun

International Affairs Director